Máster in Business Management

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Comentarios sobre Máster in Business Management - Presencial - España - Exterior

  • Objetivos del curso
    Students will develop:

    Adaptability to changing environment and technological innovations.

    Open mind to social, economical and cultural changes.
  • Contenido
    Máster in Business Management


    To have at least one of the following requirements:
    • University Diploma or
    • Accreditation of 3 years professional experience.

    · Temario:

    Business Policy and Business Administration. Strategy.

    Strategies and Policies of Marketing Management.

    Economic Control and optimization of results.

    Production Management, Operations, Logistics and Quality Control.

    Commercial Management: organization of commercial networks.

    Managerial Skills: Coaching, Empowerment, Leadership and Organization.

    Economic Analysis of Managerial Decisions.

    Financial Management: Management, Strategy and Value Creation.

    Company Assesments: mergers, procurement, joint-venture.

    Globalization and Internationalization of Markets. Analysis.

    Managerial Ethics and Social Corporate Responsibility.

    Branding: The Management of the Value of a Brand (Know-How).

    The social agents: Union and Employee Head Offices. Cooperation and resolution of labour conflicts.

    Judicial and fiscal treatment of the managerial activities.

    Technological Innovation in the companies. Management of global knowledege.

    Balance Scorecard: strategies design for management.

    Business Game: simulation of Business Management.

    Final Project: Strategic Business Plan.

    (*) Contents, order dates and materials might vary depending on academic schedule changes.

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