Master in Digital Marketing and Ecommerce in Madrid

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Liliana Díaz

Liliana Díaz

Master in Digital Marketing and Ecommerce in Madrid

  • Modalidad de impartición
    La modalidad de impartición es presencial y online.
  • Número de horas
    Tiene una duración de 9 meses.
  • Titulación oficial
    Al cumplir con las horas estipuladas el estudiante obtendrá un título doble con la Universidad de Alcalá.
  • Valoración del programa
    El Master in Digital Marketing and Ecommerce in Madrid es un programa que introduce a los estudiantes en el dinámico y cambiante campo del Marketing Digital, proporcionándoles conocimientos teóricos y prácticos en todo lo relacionado a estrategia, planificación, gestión de sitios web, marketing de contenidos, SEO, SEM, generación de leads, entre muchas más temáticas, las cuales van a aportar a su desarrollo en el ámbito profesional.
  • Dirigido a
    Este programa está dirigido a profesionales interesados en las temáticas que brinda el Máster; egresados de carreras relacionadas o que tengan conocimientos en el área.
  • Empleabilidad
    Al realizar este programa, los egresados están preparados para trabajar desempeñando cargos directivos en el área de Marketing Digital. También, como asesores o independientes.

Comentarios sobre Master in Digital Marketing and Ecommerce in Madrid - Presencial - Madrid - España

  • Contenido
    Master in Digital Marketing and Ecommerce in Madrid.

    Program Description.

    Digital environment has become the space for pre-sale, sale and post-sale customer experience for the majority of companies in the world and therefore digital marketing has turned into an essential part of their marketing strategy.

    Master in Digital Marketing in Madrid program at GBSB Global Business School introduces students to the dynamic and complex field of digital marketing and provides both theoretical and practical knowledge of its various areas that include digital marketing strategy and marketing planning, website management, UX, content marketing, inbound marketing, email marketing, search engine optimization (SEO), search engine marketing (SEM), lead generation, webinars, social media, ecommerce, online reputation management, and affiliate marketing. Master in Digital Marketing in Madrid students acquire skills required in the industry of digital marketing to manage an integrated system of various platforms, channels, tools, and digital marketing models across different geographical markets.

    Master in Digital Marketing in Madrid is designed to prepare students for the challenges of modern digitalized and globalized economy that require flexibility, connectivity, multitasking skills, ability to learn and adapt fast and work across multiple electronic devices with different geographic and demographic markets, intercultural communication skills and cultural intelligence, analytical skills and high level of expertise in big data analysis, advanced managerial and leadership skills, entrepreneurial spirit and innovative problem solving.

    The Master in Digital Marketing and Ecommerce in Madrid will prepare students to be effective marketing professionals in this very exciting and rapidly evolving business environment. While studying for Master in Digital Marketing and Ecommerce in Madrid, students learn digital marketing and ecommerce concepts and strategies, gain an understanding of the technologies and put them to use through case studies and practical simulations. Students advance their skills through networking with professionals in the industry, real-world digital marketing projects, and learning from the most high tech digital applications we have available on campus.

    Master in Digital Marketing in Madrid students live through a truly transformational experience on both personal and professional level and discover the world of innovation and new career opportunities in global digital marketing environment.

    Key Facts.
     
    • Duration of the program – 9 months
    • Language of the program – English
    • Schedule – Full Time, Mornings
    • Location –Madrid (Spain)

    Why Master in Digital Marketing and Ecommerce in Madrid
    .

    • Study Digital Marketing and Ecommerce at a Business School Where “Digital” is at Its Core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education.
    • Earn a dual degree with the University of Alcala, an option for the students attending the Madrid Campus

    Program Highlights.

    • Leadership in Digital Education in Spain
    • Faculty with Digital Marketing and Ecommerce Experience
    • Students from 70 Different Countries
    • Multiple Company Visits and Practical Knowledge
    • Learning-by-Doing Teaching Methodology
    • Digital marketers are highly sought after and are increasingly the most hired type of marketing professional.

    WHY GBSB GLOBAL?.

    • The only business school in Spain with an international accreditation from ASIC
    • The first and only official Microsoft School in Spain, accredited by Microsoft as a leader in digital education, providing students with the most state-of-the-art learning experience from day one
    • Official Microsoft Showcase School
    • The only business school in Barcelona and Madrid with the status of ACCA Computer Based Examination Center
    • Member of The Accreditation Council for Business Schools and Programs (ACBSP), USA
    • Recorded as ONE OF THE BEST BUSINESS SCHOOLS in Europe by MYBS (Mind Your Own Business School)
    • Recognized as a LEADER IN GLOBAL EDUCATION by Newsweek Magazine
    • Ranked No. 1 in Europe in the Guide to Sustainability Schools
    • OFFICIAL MEMBER of the European Council for Business Education (ECBE)
    • Repetitive winner of International Business Ethics Case Competition, USA
    • Global Diversity | Students from 70+ countries and faculty from 20+ countries
    • Focus on Innovation | From teaching methods, course curriculum and workshops to fully digitalized educational environment we are all about innovation and challenging status quo
    • Employability & Career Development Opportunities | Practical knowledge and skills, career counselling and individual coaching sessions


    Online Master in Digital Marketing and Ecommerce.

    Why Online Master in Digital Marketing and Ecommerce:

    Become a Master student in digital marketing and ecommerce at a Business School where “Digital” is at its Core. GBSB Global Business School is the only higher education institution in Spain accredited by Microsoft as official Microsoft School and a leader in digital education.
    Earn a dual degree with the University of Alcala

    Key Facts:
    • Duration of the program – 9 months
    • Language of the program – English
    • Location – Online


    Program Highlights:
    • Leadership in Digital Education in Spain
    • Faculty with Digital Marketing and Ecommerce Experience
    • Holistic digital experience supported by Microsoft and flexibility
    • Technology and innovation driven education
    • Practical Knowledge
    • Learning-by-Doing Teaching Methodology
    • Digital marketers are in high demand and are the most hired type of marketing professionals.

    Program Description:

    Digital marketing has turned into an essential part of marketing management of practically any company in every industry.
    Online Master in Digital Marketing aims to educate students and ensure that they are prepared for the challenges of modern digitally transformed international economy that require multitasking skills, ability to learn and adapt fast, flexibility, and connectivity.

    Online Master in Digital Marketing provides students the skills required in the industry of digital marketing and teaches them to manage an integrated system of various communication channels, platforms, tools, and digital marketing models across different international markets. Online Master in Digital Marketing helps students to discover the dynamic and complex field of digital marketing and provides both theoretical and practical knowledge. The main areas covered during the program are website management, UX, email marketing, digital marketing strategy and marketing planning, search engine optimization (SEO), content marketing, lead generation, inbound marketing, search engine marketing (SEM), online reputation management, webinars, affiliate marketing, social media, and ecommerce.

    Graduates of Online Master in Digital Marketing will be able to work with various electronic devices in different international markets. They will acquire analytical skills and high level of expertise in big data analysis, communication skills and cultural intelligence, entrepreneurial spirit and innovative problem solving, and advanced managerial and leadership skills.

    The Online Master in Digital Marketing and Ecommerce is designed to prepare students to be highly competitive marketing professionals in this rapidly evolving business environment. Students of Online Master in Digital Marketing and Ecommerce study digital marketing and ecommerce concepts and strategies, and put the technologies to use through workshops, case studies and practical simulations. Online Master in Digital Marketing students go through a life-changing experience on both personal and professional level and enter the world of innovation and new career opportunities in international digital marketing environment.

    Learning from the highest tech digital applications we have available on online campus, networking with professionals in the industry, and real-world digital marketing projects help students develop their skills.
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