Master (MA) in Marketing Management - Online

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Agustin González

Agustin González

Master (MA) in Marketing Management

  • Modalidad de impartición
    El tipo de enseñanza del Master (MA) in Marketing Management es Online.
  • Número de horas
    Se completa la cursada en un tiempo de 12 a 24 meses.
  • Titulación oficial
    IU International University of Applied Sciences otorga a los graduados un título oficial de Máster.
  • Valoración del programa
    En el Master (MA) in Marketing Management aprenderás a dirigir y coordinar acciones de comunicación, marketing y publicidad en una empresa moderna. Tendrás una visión 360 que abarcará los nuevos modelos de negocio y manejo de herramientas informáticas, canales de difusión, redes sociales y nuevos formatos de investigación de mercados. Conocerás acerca de la ingeniería del marketing, sus beneficios y oportunidades.
  • Dirigido a
    Pensado para graduados en marketing y profesiones afines, que deseen ahondar en los conocimientos y funcionalidades de la gestión de marketing a nivel empresarial.
  • Empleabilidad
    Un graduado del Master (MA) in Marketing Management podrá aspirar a trabajos profesionales en departamentos de contenidos digitales, SEO, marketing digital, inbound marketing, social media, entre otros.

Comentarios sobre Master (MA) in Marketing Management - Online

  • Contenido
    Master (MA) in Marketing Management.


    Credit Points: 60 or 120 ECTS 
    Duration (full-time): 12 or 24 months 
    Study Options: Online 




    Programme Description.
    Marketing is a great career path with diverse opportunities. With the IU Master of Arts in Marketing Management, you’ll gain an overview of the field and dive deeper into key areas. Modules in consumer behaviour, marketing research, social media marketing and more will transform your skills. A mix of theory and practical knowledge will sharpen your management expertise. You’ll learn to analyse marketing spend, use digital analytics, strengthen online presence, and fine tune search engine marketing. Start or boost your career in an industry that's in demand across the globe. With IU, you can study 100% online with digital learning materials and top quality support.


    Academic Requirements 60 ETCS:
     - Completed degree from a public or officially recognised university/higher education institution in relevant field. 
     - At least a “satisfactory” or Grade C equivalent earned in your previous degree.
     - Your undergraduate degree should be worth 240 ECTS credits. 

     
     Professional Experience:
     For some 60-ECTS master programmes, you will need to have achieved one year of professional work experience before starting your studies. 
     
     English Level:
     - Proof of English skills.
    - Speexx B2.2 Certificate (complimentary when signing up with IU - free of charge)
     - If English is your native language or you graduated from an English-speaking school/university, you do not have to prove your English skills.


    Academic Requirements 120 ETCS:
     - Completed degree from a public or officially recognised university/higher education institution in relevant field. 
     - At least a “satisfactory” or Grade C equivalent earned in your previous degree.
     - Your undergraduate degree should be worth 180 ECTS credits. 
     
     
     English Level:
     - Proof of English skills.
    - Speexx B2.2 Certificate (complimentary when signing up with IU - free of charge)
     - If English is your native language or you graduated from an English-speaking school/university, you do not have to prove your English skills.

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