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Summer Course in Fashion Communication

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IED Istituto Europeo di Design - sede Florencia

Summer Course in Fashion Communication - Florencia - Italia

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Summer Course in Fashion Communication :

Start Date: June 2017 
Duration: 3 weeks
Attendance: Full-time
Language: English

Fashion Communication introduces students to the practical aspects of fashion photography, from the activity as a stylist to the relationship with the photographer. This course places a unique emphasis on the communication of fashion and lifestyle messages. Students will acquire a range of skills through theoretical and live project-based case studies, working both individually and in groups.

The course focuses on the basic skills and techniques employed in styling, photographing and producing  fashion shoots. Students divide their time between working with instructors, photo studio time and visits to Italian fashion retailers and museums. They will learn to photograph fashion in diverse settings  and stage a group exhibition as a final project.

Description
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Schedule : This course meets Monday to Thursday with morning and afternoon sessions for a total of 75 contact hours.

Level and Pre-requisites :  Introductory course; no previous studies within the field are required. However students are encouraged to familiarize themselves with the major themes that will be presented:will be presented:

Fashion Photography

Learning Outcomes :  Problem solving skills, budgeting, team work, group conceptualization through role playing exercises and workplace simulations. Develop a mastery of fashion styling and photography techniques. Design and execution of fashion shoots and postproduction with a final class exhibit of the looks portrayed through the student’s work.

Topics Covered : Basic principles of photography, techniques and principles of photography, post-production (video and imaging), video languages, use of new and traditional media.  

IED:

Since 1966, the IED has developed innovative and diversified teaching methodologies, focused on synergies between technology and experimentation, creativity, strategies and integrated communication, market issues and a new form of professionalism. Thus does the Istituto Europeo di Design offer young professionals working in the fields of Fashion, Design and Communication the knowledge and the effective tools they need to cater for the constantly developing requirements of the working world.
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